For Med Spas Running GLP-1 + Peptides | Selling From Stages
FOR MED SPAS RUNNING GLP-1 AND PEPTIDES  ·  Now booking 5 founding med spas  ·  Q2 2026
Built for med spa owners GLP-1 + peptides
Cash-pay specialists
For med spas running GLP-1 weight loss and peptide therapy

Turn one dinner presentation into a $50K to $150K patient revenue month.

The done-for-you 9-step system built specifically for med spas adding or scaling GLP-1 weight loss programs, peptide therapy, and high-ticket wellness protocols. Built for operators, not speakers. Proven over 16 years to fill cash-pay medical rooms and convert 40 to 50 percent of the audience on the spot.

Book a Med Spa Strategy Call → See the Math
✓ Former regen med dinner presentation operator  ·  $55M+ in coaching sales  ·  21+ years in sales
$50K+
Per Dinner Seminar Target
40-50%
In-Room Conversion
30-60d
From Contract To First Event
16yrs
Live Event Sales Experience
01 Why This Page Exists

Built by someone who has actually closed in your kind of room.

Most marketing agencies pitching you have never sat in your chair. They have not run a dinner presentation. They have not closed a cash-pay GLP-1 patient. They have never had to differentiate their protocol when the same patient is shopping three other med spas in their zip code. I have. The medicine I sold differs from yours. The selling psychology, the room dynamics, and the close mechanics are identical.

  • 01
    I know your patient avatar. GLP-1 buyers are sophisticated. They have already self-educated on Ozempic, Wegovy, Mounjaro, and Zepbound. They are comparing your protocol against three other med spas in their zip code. The room has to differentiate, not just educate.
  • 02
    I know your average case value. GLP-1 monthly programs run $400 to $700. Six to twelve month commitments mean $4K to $8K LTV per patient. Stack peptide protocols and metabolic optimization on top and you push $10K to $20K+ per patient. The in-room offer needs to anchor that range without scaring buyers off.
  • 03
    I know your retention problem. Industry data shows med spas rebook 40 to 50 percent of patients before they leave the office. Dentists rebook 90 percent. Every patient who walks out without a next appointment is a patient you have to spend marketing dollars to re-acquire. The most expensive way to fill your schedule is acquiring the same person twice. The Stagecraft System builds the rebooking moment into the room itself, then runs a 72-hour follow-up sequence that captures the rest.
  • 04
    I know your compliance constraints. Compounded versus branded. 503A versus 503B pharmacies. The FDA shortage list and what your marketing can claim about it. State-level prescribing rules. I know where the lines sit and how to build a presentation that converts within them. We do not push the line. We build inside it.
A note from Boyd

Before I built the Stagecraft Method into a system, I ran my own dinner presentation business in regenerative medicine. Stem cells. Exosomes. Cash-pay patients walking in skeptical and walking out enrolled. The medicine differs from yours. The room dynamics, the patient psychology, and the close mechanics are identical.

I built this from inside the cash-pay medical space, not from an agency seat. I know what it costs to fill a room. I know what it takes to convert one. And I know how to make the math work whether you are running GLP-1 programs, peptide therapy, or stacking both.

02 The Math

One presentation. One room. One quarter of revenue.

Here is the conservative math on a single dinner presentation event running the Stagecraft System. Numbers based on mid-tier conversion benchmarks for med spas running GLP-1 weight loss programs with a $7,500 first-year LTV per patient. Stack peptides and metabolic optimization and case values run higher.

FILL THE ROOM
30-40
Qualified attendees in seats
From custom paid social, registration funnel, AI patient intake, and pre-event nurture sequence. Pre-qualified for fit. Pre-disqualified for tire-kickers and price-shoppers.
CLOSE THE ROOM
12-16
In-room consult bookings
At a 40 percent conversion rate from seats. The Stagecraft Method is the engine. The presentation deck and CLOSED CALL Formula are the vehicle.
CONVERT THE BOOKINGS
8-11
Patient enrollments
At a 70 percent close rate from booked consults using the post-event follow-up sequence. The 72-hour window is non-negotiable.
$60K-$82K+
Conservative Year One revenue at a $7,500 first-year LTV per GLP-1 patient. Stack peptide protocols, metabolic optimization, and combo packages and per-event revenue pushes $100K to $150K+.
$120K-$200K+
Year Two compounding LTV when the same patients rebook at industry-leading rates. The Stagecraft System builds rebooking and retention into the room, not bolted on after. Four events per year and the math becomes a different business.
Boyd Hoffmann speaking on stage at a live dinner presentation
LIVE Boyd Hoffmann working a stage. The exact methodology we deploy for your med spa.
03 The Stagecraft Method™

Nine steps. Three stages. Done for you. Branded to your med spa.

The Stagecraft Method is the 9-step system behind every Selling From Stages build. Three stages: Strategy, Systems, and Stage. Covering everything from patient avatar lock and offer math to the live in-room close and the 72-hour follow-up window. We do not hand you a course. We build the entire system around your med spa, branded to your practice, and walk you through your first event. Built for operators, not speakers.

The Stagecraft Method roadmap. 9 steps across 3 stages, Strategy, Systems, Stage
The full system, mapped on one page
Stage 01 · Strategy
  1. The Avatar Lock™
  2. The Stage Offer™
  3. The Hook™
Stage 02 · Systems
  1. The Audience Engine™
  2. The Show-Up System™
  3. The Stage Script™
Stage 03 · Stage
  1. The Speaker Calibration™
  2. The Closing Consult™
  3. The 72-Hour Sequence™

Timeline: 30 to 60 days from contract to first live event. Scope: Done-for-you, end-to-end across all 9 steps. Ownership: You own every asset.

Book a Med Spa Strategy Call →
04 Specialties Served

Built for the specific med spa.

The Stagecraft System adapts to your protocol mix. The avatar, the offer design, the presentation arc, and the follow-up sequence all change based on what you actually do in your med spa.

PRIMARY

GLP-1 weight loss programs

Semaglutide, tirzepatide, branded and compounded protocols. Patients are pre-educated and shopping. Differentiation is everything.

PRIMARY

Peptide therapy practices

BPC-157, sermorelin, ipamorelin, CJC-1295, AOD-9604. The patient is a researcher. Education-heavy presentation arc with protocol depth.

PRIMARY

GLP-1 + peptide combo programs

The compound play. GLP-1 entry, peptide stack add-on, metabolic optimization upsell. Higher case values, longer programs, compounded retention.

CORE

Aesthetic + wellness hybrids

Med spas adding the wellness side to existing aesthetic services. Your aesthetic patient base wants the metabolic upgrade. Cross-sell mechanics are huge.

CORE

Hormone optimization clinics

TRT, BHRT, growth hormone secretagogues. Older patient avatar, higher trust threshold, longer presentation needed but higher LTV.

ADJACENT

Regenerative medicine clinics

Joint regen, sexual wellness, hair restoration, stem cell and exosome practices. The space I came from. Same room mechanics, different protocol mix.

Boyd Hoffmann, Founder of Selling From Stages
Founder · Speaker · Cash-Pay Medical Operator
Boyd
Hoffmann.
  • 0121+ years in high-ticket sales coaching
  • 0216 years in live event sales mastery
  • 03$55M+ in lifetime coaching sales
  • 0411,000+ one-on-one sales conversations
  • 05Closes 40 to 50 percent of the room from stage
  • 06Former regen med dinner presentation operator (stem cells + exosomes)
  • 07Built specifically for cash-pay medical buyers
05 About Boyd

An operator who built this for cash-pay medical. Not an agency that found you.

I have been in sales for over two decades. Twenty-one years in high-ticket. Sixteen of those years specifically working stages, ballrooms, and dinner presentations. Eleven thousand one-on-one consultations. Fifty-five million in coaching sales attributed to my methodology.

But the part that matters for you: I ran my own dinner presentation business in regenerative medicine. Stem cells. Exosomes. Cash-pay patients. I sat across from skeptics and walked them into protocol commitments. The medicine differs from yours. The patient psychology, the room dynamics, and the close mechanics are identical.

That is why I will not hand you a generic agency playbook. The Stagecraft System for med spas is built from the inside, by someone who has actually done the work in cash-pay medical rooms. We hand it to you ready to run with GLP-1 and peptides at the center.

Book a Med Spa Strategy Call →
06 From The Training Room

Real responses from real attendees.

Pulled directly from feedback forms after the Seminar Specialist Training. Every rating below was marked excellent across the board.

★★★★★
RATED EXCELLENT / OVERALL EXPERIENCE

I am overwhelmed. This course is fantastic. I don't know what more you could cover. The psychology of why things are done. The questions you ask prospects. Thanks so much for your generosity.

Clare Langstaff Seminar Specialist Training Graduate
★★★★★
PSYCHOLOGY OF THE ENTIRE PROCESS

The most important thing covered for me was the psychology of the entire process. If anything, make it three days. More time for Q&A. Rated excellent across the board.

Troy Allen Seminar Specialist Training Graduate
★★★★★
CLOSING SALES + OBJECTIONS

It was great. Honestly, nothing I can think of to add. The closing sales and overcoming objections training was the most important part for me.

Magnus Haga Seminar Specialist Training Graduate
Two people shaking hands after closing a successful agreement
THE OUTCOME Real patients. Real handshakes. Real revenue.
07 The Process

Selective by design. By application only.

We do not publish pricing because every Stagecraft System is built around the specifics of your med spa. Protocol mix. Patient avatar. Case value. Event format. The right proposal depends on the right scope. Here is how we get there.

Step 01 / Apply
Book the call.
A 45-minute med spa strategy call. We map your patient avatar, your protocol mix, your current marketing, and your event history.
  • Direct conversation with Boyd
  • No pitch deck. No pressure.
  • Confidential by default
DECISION POINT
Step 02 / Qualify
Custom proposal.
If we are a fit, you receive a written build proposal within 48 hours. Scope, deliverables, timeline, and investment specific to your med spa.
  • Tailored to your scope, not a template
  • Founding-client status if eligible
  • Locked terms once accepted
Step 03 / Build
30 to 60 days.
Diagnose. Build. Present. We walk you through your first live event and hand you the operational keys after the 72-hour audit.
  • Full system built to your med spa
  • Direct work with Boyd through the Strategy stage
  • You own every asset built

Current capacity: Five clinics onboarded per quarter. Founding-client status remains open until our case study library is locked.

Book a Strategy Call →
08 Common Questions

Questions med spa owners ask first.

If you are seriously evaluating this for your med spa, these are the questions that come up before every founding-client call.

Yes. The Stagecraft Method does not require a polished speaker. It requires a credible authority. You are a med spa owner with prescribing authority and clinical results. The room already trusts you when you walk in. We hand you the deck, the script, the room dynamics, and the close mechanics. You bring the credibility.
Most marketing agencies are media buyers and funnel builders. They have not run a med spa. They have not closed a GLP-1 patient. They have not bridged a peptide consult into a 12-month commitment. The Stagecraft System is built around the actual conversion moment, not just lead generation. We build the room, the presentation, the offer, the close, and the follow-up as one connected system. The ad creative is the smallest part of what we do.
No. Dinner presentations are the most common format for med spa GLP-1 and peptide programs because of the patient avatar, but we also build half-day workshops, VIP days, and virtual masterclasses. We pick the format that fits your med spa, your patient base, and your operational capacity during the Strategy stage, alongside the patient avatar lock and offer design.
I know exactly where the lines sit on compounded versus branded GLP-1, 503A versus 503B compounding pharmacies, the FDA shortage list and what your marketing can and cannot claim about it, and state-level prescribing rules. Every asset we build gets reviewed against your state and federal compliance posture. We do not push the line. We build conversion within it.
30 to 60 days from contract to first live event is standard. Stage 1 (Strategy) covers Avatar Lock, Stage Offer, and the Hook, and takes about one week. Stage 2 (Systems) covers Audience Engine, Show-Up System, and Stage Script, and takes three to four weeks. Stage 3 (Stage) covers Speaker Calibration, Closing Consult, and the 72-Hour Sequence, and runs through the live event itself. Some clinics push faster. We do not push slower than 30 days because the build matters.
It is the white-labeled engine that runs your registration funnel, email sequences, AI intake agent, follow-up automation, and performance dashboard. You own the data. You own the patient relationship. Hosting, automation maintenance, and ongoing support are bundled into your monthly platform fee, which we cover specifically on the strategy call. Cancel any time. The system runs whether or not you stay on the platform, but most clinics keep it because it is doing the work.
Book a 45-minute med spa strategy call. We will walk through your patient avatar, your protocol mix (GLP-1, peptides, hormone, combo packages), your current marketing, and your event history if any. By the end of the call, we will both know whether the Stagecraft System fits your med spa right now. No pitch deck. No pressure.

One presentation.
One room.
$50K to $150K.

If you are running a med spa with GLP-1 or peptide programs, or you are looking to add them, let's have a conversation. Forty-five minutes. We will map your med spa against the Stagecraft System and decide together if there is a fit.

Book a Med Spa Strategy Call → Back to Main Site